Incubank, LLC
Website & Photography
The Concept
Incubank, LLC is redesigning the way small businesses implement effective payment processing methods. The company is dedicated to removing the negative stigma of merchant services by providing honest, efficient solutions for its clientele. Incubank’s wholistic approach to payment processing truly sets the business apart from the rest.
The Creative Process
Few business owners will deny that payment processing is a daunting subject overrun with many complicated, often unanswered questions. Our main goal was to eliminate the confusion. We focused heavily on the content, refining the company’s message and its descriptions of services into an easy-to-navigate, simplified sitemap. The clean, engaging design delivers content in bite-sized pieces, careful to never overwhelm but always inform.
The Final Product
The end result is a website that answers nearly every question a business owner might have, without feeling like an overall information dump. Unique, colorful illustrations guide the user down each page, clearly defining where visitors can go to find the information they seek.