How to Market to the Next Generation They’re creatives, activists, trend setters, the gatekeepers of all things cool, and what they say quite literally changes the world. Of course we’re talking about Gen Z. Born between 1996 and 2010, these “digital natives” probably...
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4 Simple Steps to Set (& Achieve) Your Social Media Goals In 2022 It’s almost the New Year! (Cue joke about how we’re still processing 2020…) For most people, with each new year comes new goals. Instead of promising yourself you’ll journal every day or go to the...
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A Round-Up of The New Instagram Features Buckle Up… There Are a Lot of Them The devil works hard, but the Instagram development team works harder… It seems like every week there is a new feature to try. Honestly, it can be a lot… even for us, and we work in...
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The Instagram Live Heard Around the World Head of IG says, “Instagram is No Longer a Photo Sharing App.” A few weeks ago Adam Mosseri, the head of Instagram, said, “Instagram is no longer a photo-sharing app, but instead is a general entertainment app” in...
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How to Tailor Your Social Media Strategy & Content For Each Platform Social media — we all love to hate it. But in all reality, it’s one of the most convenient, not to mention (mostly) free ways to distribute content, reach new people, and engage potential...
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