How to Market to the Next Generation They’re creatives, activists, trend setters, the gatekeepers of all things cool, and what they say quite literally changes the world. Of course we’re talking about Gen Z. Born between 1996 and 2010, these “digital natives” probably...
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5 Steps to Building a Strong Customer Service Strategy And Why You Absolutely Need One Customer service….*Big sigh* We all love it or hate it. It’s the thing that every (good) company wants to excel in, but not a lot want to put in the time and financial investment...
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4 Simple Steps to Set (& Achieve) Your Social Media Goals In 2022 It’s almost the New Year! (Cue joke about how we’re still processing 2020…) For most people, with each new year comes new goals. Instead of promising yourself you’ll journal every day or go to the...
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8 Tips for Naming Your Business What’s in a name? We happen to think when it comes to a business name, the major aspects of a good name are brand recognition, admiration, and connection. Finding the right name for your small business or startup can have a huge impact...
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Why You Should Definitely Put Your Pricing Information on Your Website For decades, “experts” in marketing have touted the idea of hiding your pricing and highly discouraged clearly publishing prices online. The thought behind this— you want to be able to engage with...
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2021 Summer Campaigns We Can’t Stop Talking About Remember back in 2020 when basically every ad was some big corporation telling you they are here for you or trying to make you cry in the middle of a Tuesday? We definitely do. But if you’re one of those people who...
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