What We’re Saying
The Ins
and Outs
of the marketing industry
Marketing is a wide-ranging topic that can be as confusing and discouraging as it is extensive. Each month, we take a step back from the everyday hustle-and-bustle to share with you our insight into the ever-evolving marketing industry and how strategic thinking can help grow your small business.
Key Elements of the Perfect Brand Story
Your brand story opens the door to connect authentically and engage people on a deeper level. So, what is a brand story? We’re breaking it down for you…
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Evolving Your Marketing Strategy as Your Audience Ages
Figure out who you are currently selling to and also who you want to reach, then determine where that generation is buying products or booking services: digitally or in-store? And if digitally, what platforms are they using?
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What is a Micro-influencer & Should You Use One?
What do influencers have to do with small business? Using a micro-influencer could be a great marketing tool for your small business, depending on your industry.
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5 Intentional Steps to Designing A Great Website
Our specific approach to web design includes more than just aesthetics, even though that’s an integral part of it. While we do create beautiful websites, it’s equally important to us that they function well also.
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5 Steps to The Perfect Business Name
Naming your business is a big deal! We break down 5 tips to help you find the perfect business name.
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How to Create a Killer Funnel For Constant Inbound Leads
How to create a constant funnel for inbound leads. If you’re tired of cold calls and scrapping to get by with outdated sales tactics, we’ve got some ideas that can help you get out of the weeds for leads!
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Too Busy In The Nitty Gritty?
As a business owner, it’s hard to let things go. If you’re not ready to start delegating, try automating. Here are 10 things you should be automating to save precious time.
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It Started Out With Lo-Fi. How Did It End Up Like This?
Instagram started as a simple feed of photos with cool filters, meant for users to share their everyday adventures in real time. But it has morphed into a huge social network full of marketers and influencers striving to get the perfect aesthetic. But is that aesthetic over?
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5 Web Design Trends We Love
Here’s a look at 5 “projected web design trends” that actually caught on in a mainstream way
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Online Reputation Management
You already HAVE a reputation online and otherwise, whether you manage it or not. So let’s talk about how to drive new positive reviews & respond to negative chatter the right way.
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Small Business Owners Do It All, But Should They?
If you’re a small business owner, we can pretty much guess that you wear (at least) 9,000 hats every day. By outsourcing, you can find good help by turning to freelancers or small firms as a less expensive source of assistance.
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Memorable Branding
#communityovercompetition has been a really positive movement for creatives, but it can sometimes get tricky to know how to self promote without getting competitive or seeming too pushy. You don’t have to be overly confident or put others down to get ahead, but you do have permission to own the things you truly are great at.
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